Reports from the Stockholm yield lab, conversations from across the Nordic publisher network, and the news worth knowing about Nordic ad tech.
Voices from the summit floor on sell-side decisioning and what the next chapter of the open internet asks of Nordic publishers.

At Prebid DEVCON, one slide pictured a future where Prebid Server runs the auction and GAM becomes another bidder. Thomas looks at what the session proposed, why Google's ruling brings it closer, and what it means for publishers.


Whether you're a publisher looking to unlock yield, a tech vendor entering the Nordics, or a brand chasing premium reach, start a conversation.
info@netricsales.comDino Brdar, Supply Lead at Publicis Groupe Sweden, explains about how buyer-led curation and marketplace solutions are improving deal management, campaign efficiency, and access to relevant inventory.