Delta Projects' John Lilja & BidTheatre's Marcus Johansson on the latest Nordic Ad Tech Review Podcast
In the sixth episode of Netric’s Nordic Ad Tech Review podcast, we are joined by Delta Projects CEO & Founder John Lilja, and Bidtheatre Founder & CEO Marcus Johansson for a discussion on all things in the DSP, brand and agency world. This Episode is in Swedish.
We tackle what it's like to run an ad tech company in the Nordics, what's happening with 3rd party cookies and digital identity on the buy side. We also cover how to prevent fraud, handling the massive amount of traffic sent between ad tech platforms, as well as sharing their focus for the rest of 2022 and beyond.
It also features myself and our COO Rebecka Sjöström - Listen on Apple Podcasts, Spotify or Soundcloud.
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Look out for more episodes with some of the top people from publishing, media and advertising soon.